Jim BEAM

Jim Beam Lounge Rebrand- Yankee Stadium

We created an entirely new experience for baseball fans at the Jim Beam Lounge in Yankees Stadium. The concept brought the look and feel of the historic Jim Beam Distillery in Kentucky right into the stadium. Custom posters were designed for the walls featuring Yankees historical facts.
From the etched messaging on the glass windows welcoming fans to the Beam inspired bartender kits, no details were left out.