Maker’s mark

Maker’s Mark red line pub Crawl

Using Maker’s Mark iconic red wax combined with the metaphor of train stops, the Red Line events took place in cities across America.

Ambassadors visited multiple bars and restaurants in an evening of fun and Maker’s camaraderie. We created specialty drinks, signage and promotional materials for participating bars and restaurants. Destinations offered Maker’s and Maker’s 46 specials and custom cocktails.